Paying it Forward

I heard this a cappella group break out into Superman by Five for Fighting at Needles Hall when I was on the University of Waterloo campus earlier today for a SiG@Waterloo-related workshop exercise.

The things you miss when you are no longer on campus every day.

This group, known as The Water Boys, were out promoting their last concert of the term scheduled for this Friday at 6pm, at Conrad Grebel Great Hall. I was really impressed with their marketing strategy of wandering into buildings across the campus, breaking out into a song, attracting an audience of students and administrators alike, and then leaving behind fliers with details to their upcoming performance.

Not only did they make my day, but they left enough of an impression with me to want to pass on the word. Keep it up!