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Opportunities to Create Social Change - Workshop Recap

Opportunities To Create Social Change

Understanding the process of transformative social change and how young people can become a part of the movement

I facilitated my first social innovation-related workshop on Thursday evening this past week and the response from the participants seemed positive.

To recap, I started out by playing the Playing for Change music video, Stand by Me, as people were filing into the workshop. I primarily used this to set the right tone for the evening, showcasing how this one particular song could unite musicians and inspire people around the world through music.

 

After introductions, I played the Yes We Can video from the Obama campaign, and as it played in the background, I talked about how Obama is easily the most visible transformational leader in recent times, and why many people, especially young people, were drawn to him and his inspirational message of hope in record numbers throughout his presidential campaign last year.

To further illustrate my point of young people being engaged in social issues more than ever, I also showed the Greenpeace "Angry Kid" video, going to the other extreme of young people being 'angry' at adults for not doing nearly enough to combat climate change. 

I related it to what I know many young people are searching for in their lives right now

The capacity to pursue their passions, and find meaning and fulfillment in the work that they are doing. 

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I come across many examples of this everyday, including a number of friends who are currently overseas doing international development work right now after having recently graduated from university: Kristina Lugo in Malawi, Ruby Ku in Botswana, and Majid Mirza in Pakistan.

I also shared my own story of literally stumbling into the field of social change back in September 2007, and this happened when my friend Andrew Dilts asked me if I was interested in helping him run a conference on 'social entrepreneurship' at the University of Waterloo and Wilfrid Laurier University. I said sure, not knowing what I was really getting myself into. 

And the rest, as they say, is history. 

In any case, the point that I was trying to make was that as soon as my interest was sparked in social entrepreneurship and social innovation, I did my homework and began to realize that there were many organizations and people out there involved in the process of transformational social change, adopting innovative solutions and sustainable business models to tackle complex and intractable social problems, in order to have a positive impact in peoples lives around the world. 

People such as Muhammad Yunus of the Grameen Bank and Bill Drayton of Ashoka have been engaged in this process of transformational social change for over thirty years now. And I know for many young people, including Dev Aujla of DreamNow, who spends his time between Toronto and New York City; Melissa Richer of the Ayllu Initiative currently living and working in Brazil; or Brooke Estin, who works for KivaChangeFusion and All Day Buffet and is based in Thailand; they are involved in this process in a leadership capacity and I know that they are loving every minute of it. 

What is inspiring to me is that there are certainly many more young people out there just like Kristina, Ruby, Majid, Dev, Melissa and Brooke who are passionate about having a positive impact in the world today.

But what is transformational social change

In order to address this question, I felt that it was necessary to provide some context on the nature of problems: simple (similar to following a recipe), complicated (sending a rocket to the moon) or complex (raising a child); and why for intractable social problems such as poverty or homelessness for instance, that have many underlying factors that contribute towards them, the simple and conventional approach of allocating more funding towards homeless shelters and food banks, hoping that more of these will simply solve the problem in the long-run, does not seem to work. 

Don't get me wrong, I do believe that homeless shelters and food banks are essential and do provide a great service for those in need in the short run. However, if the goal is to really get at the root of the problem of homelessness and poverty, i.e. for a developed country like Canada, why are there even homeless shelters and food banks in the first place? - then perhaps a different approach needs to be taken.

And this is exactly what the Hamilton Roundtable on Poverty Reduction is doing with their approach to reducing poverty in Hamilton. Rather than taking the conventional approach, they are working in a multi-sectoral, collaborative manner to make the city of Hamilton the best place to raise a child. I think this approach is brilliant and have also blogged about why I think it is so, here. I am also glad to see that the Government of Ontario is using the same approach and way of thinking with their province-wide poverty reduction strategy Breaking the Cycle, as well. 

This is where Social Innovation Generation's definition of transformative social change, or social innovation comes in:

An initiative, product or process that profoundly changes the basic routines, resource and authority flows or beliefs of any social system. These social innovations have broad impact, durability and scale; and also have recognizable stages and phases linked to the dynamics of resilient systems. 

In other words, social innovation or transformational social change, should have the capacity to impact a broad number of people on an ongoing basis, scaled across multiple sectors and communities spread apart by large geographical distances, and can adapt and respond to massive change while still maintaining the integrity of the original. It is important to note that I use the word resilience instead of sustainability in this case, as resilience is about having the capacity to adapt to change, whereas sustainability, focuses on maintaining a stable state at any scale. 

I also went through the Adaptive Cycle, using the birth, growth, destruction and renewal of a forest, to demonstrate how patterns found in ecological systems, can also be applied to social and political systems as well. Social Innovation Generation has a great primer on resilience and the adaptability cycle on their website, for those of you who would like to gain a deeper understanding on this topic.

And with that, I rounded off the workshop with an exercise and a facilitated discussion that I hope helped to illuminate further understanding of the concepts that were presented in a short amount of time. 

I hope it was a great learning experience for everyone who attended. It was certainly a great learning experience for me as well, helping to solidify my understanding of the theory behind the work that has sparked my passion and interests for close to two years now. I am certainly excited for the road ahead.
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Young People in Politics

A survey conducted by the Pew Research Center between October 2007 and March 2008 found that 58% of voters under the age of 30 identified or leaned more towards the Democratic Party, compared with only 33% who identified with the GOP. It seems that the Democratic Party's current lead in identification among young voters has more than doubled since the 2004 campaign, from 11 points to 25 points.

This is significant considering the vast number of young people supporting the Obama campaign last year, whether it was volunteering for the Obama campaign through small-donor fundraising (made simple with the effective use of my.barackobama.com and other social media tools) or helping to get the vote out on Election Day itself. One such person who decided to get involved was Rahaf Harfoush, who upon hearing Will.I.Am's Yes We Can video, decided to join the Obama campaign at the Chicago HQ, and then went on to write the book Yes We Did: An Inside Look at How Social Media Built the Obama Brand detailing her experience with the Obama Campaign. 

Rahaf's presentation below certainly helps to break down the elements of how the Obama campaign effectively utilized social media to engage people on the issues that matter to them. My friend Mark Kuznicki has some great commentary on this presentation and how it relates to social media here.

Yes We Did: Strategic Insights from the campaign that redefined modern politics

On a personal note, and to keep a long story short, some friends and I decided to go on a road trip across the United States in February last year, and through the my.barackobama.com website, we were fortunate to attend an Obama fundraiser in Washington DC hosted by the LGBT Democrats of DC on the last leg of our trip.

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As the Pew Research Centre survey also point outs:

"The current generation of young voters, who came of age during the George W. Bush years, is leading the way in giving the Democrats a wide advantage in party identification, just as the previous generation of young people who grew up in the Reagan years - Generation X - fueled the Republican surge of the mid-1990's."

And they also have this to say about voter identification across all age groups:

"Since 2004, identification with the Democratic Party has increased across all age groups. Four years ago, 47% of all voters identified with or leaned toward the Democratic Party, while 44% identified with or leaned toward the GOP. In surveys from October through March, Democrats held a 13-point party identification advantage (51% to 38%)."

These numbers should be of concern to any person involved with the GOP right now. 

It seems that week after week, we hear of issues and antics that do not showcase the Republican Party in a positive light at all. Aside from the sex scandals of Mark Sanford and John Ensign, or the political bombshell dropped by Sarah Palin dominating headlines news in recent weeks, young people in the GOP have also been making news recently. Namely Audra Shay, the 38 year old Army veteran, mother and event planner from Louisiana who was recently elected as head of the Young Republicans, despite revelations of derogatory comments on her Facebook wall which Shay seemed to tacitly support and even encourage, comparing President Obama to known terrorist leader Osama bin Laden, and African-Americans to 'mad coons'.

With Sonia Sotomayor's US Supreme Court confirmation hearings taking place this week, Jason Mattera, spokesperson for the Young America's Foundation whose motto is "The Conservative Movement Starts Here," is another young Republican who has found himself in hot water recently. Mattera posted the following violent racist rhetoric on his Facebook, in reaction to the first batch of senatorial statements about US Supreme Court nominee Sotomayor: (note: David Weigel first broke this story on the Washington Independent)

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After this story was picked up by Think Progress, Mattera posted a response yesterday on HotAir.com, justifying his comments by pulling the "Sonia Sotomayor grew up in The Bronx. I grew up in Brooklyn. She’s Puerto Rican. I’m Puerto Rican. She’s purportedly from a rough area. So am I" card.

Give me a break.

Mattera then ups the violent, racist rhetoric by first apologizing that Sotomayor would not "shank" Scalia on the bench, she would instead shoot him up in a drive-by. And I am supposed to find this statement funny how?

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What is interesting to note is that in my message to Mattera above, in no way did I mention my political leanings, all I did was express my disappointment in his comments and that he should have known better.

In any case, with Sotomayor's nomination to the Supreme Court of the United States, I seriously doubt that having grown up in The Bronx makes Sotomayor somehow better qualified for the Supreme Court. Perhaps what makes her qualified has something to do with her having worked hard all her life, graduating summa cum laude from Princeton University with an A.B in 1976, graduating from Yale Law School with a J.D. in 1979, and her years of experience as a lawyer and as a judge, where she was appointed to the US District Court for the Southern District of New York by President George H.W. Bush in 1992, and then to the US Court of Appeals for the Second Circuit in 1998 by President Bill Clinton.

To go back to the motto "The Conservative Movement Starts Here," if Mattera and Shay are indicative of the young leaders rising within the Republican Party, perhaps the conservative movement has already stopped dead in its tracks. 

It seems that David Eaves may be right, writing in the Neo-Progressive Manifesto:

Dear conservatives on the Left and Right – and those beholden to them.

We would like to break up with you.

Every day, we see a widening gap in how you and we understand the world — and what we want from it. It's been a long time coming but we have irreconcilable differences.

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Happy 4th of July to all my American friends!

 

Weekly Address by President Obama on the 4th of July: Overcoming Americas Challenges

Although I am not American, I feel that Obama is my president for the sole reason of what he represents: hope. Obama has a faith in humanity that is unparalleled in a leader that has come about in my generation. 

His speech in Berlin last summer, entitled "A World that Stands as One," when he was still Senator Barack Obama is one of my favorites.

 

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Fullscreen Gigapan Viewer: President Barack Obama's Inaugural Address by David Bergman

Still on one of my favorite photos... This is a photo from the 2009 Inauguration, in which you can see, in focus, the face of each individual in the crowd. The picture was taken with a robotic camera at 1,474 megapixel. (295 times the standard 5 megapixel camera)

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Al Etmanski, John McKnight and Barack Obama

Can we change the world?

Social Innovation Generation, by way of Al Etmanski, is only three degree of separation away from Barack Obama, President of the United States.

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President Barack Obama

Definitely impressed with CNN.com and Facebook for their coverage of Obama's inauguration.

If you're looking for a great example of social technology and social media utilized to bring people together to celebrate a common purpose, that was it.

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Obama stumbled a bit during his oath taking ceremony, but his speech afterwards more than made up for it.

Also, I tried to do a play-by-play of Obama's speech on Twitter. Follow me :)

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President-elect Obama's Inauguration

Watching www.cnn.com/live right now and wishing that I was in Washington DC. Apparently 200,000 people have changed their status on Facebook today and 3,000 people are currently updating their status as we speak. Truly a historic occassion in more ways than one.
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White House Office of Social Entrepreneurship

The Center for American Progress Action Fund together with the New Democracy Fund came out with a proposal two weeks ago that Barack Obama should create a White House Office of Social Entrepreneurship, in order to:

"give social entrepreneurs and other nonprofit leaders a greater voice in the public policy debates of the day by being part of the White House domestic and economic policy making processes.”

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If this office were to be created within the White House of an Obama Administration, it would certainly elevate the status of social entrepreneurship into the mainstream.

Although this is only a proposal, it is considered influential by many people because John Podesta, who is currently away on leave as the CEO and President of the Center for American Progress, is the co-chair of Obama's transition team to the White House.

Nevertheless, it is still great to see that this topic is on the radar of the president-elect. On the campaign trail, Obama spoke about the need for the creation of a Social Entrepreneurship Agency to be housed within the Corporation for National and Community Service.

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